Larktale is the brainchild of Sydney entrepreneur, Simon Whiston. A father of four, he has experienced the joys of bringing up children. Having spent 15 years building Modern Star to become Australia’s largest supplier of educational products, Simon has developed a keen eye for innovative products that look good, solve problems and make life easier.
With an insatiable passion for product, innate attention to detail and the desire to help mums and dads have a great time our dedicated team have focussed on creating a range of prams and strollers that makes people smile.
The brand’s spirit is embodied in our name.
Lark: something done for fun, especially something mischievous or daring; an amusing adventure or escapade.
Tale: an exciting or dramatic story.
Larktale: helping create fun stories.