Privacy Policy

Your privacy is important to us.
Larktale is located at:
2701 Emerywood Pkwy Ste 201, Richmond, VA 23294 USA

It is Larktale's policy to respect your privacy regarding any information we may collect while operating our website. This Privacy Policy applies to www.larktale.com (hereinafter, "us", "we", or "www.larktale.com"). We respect your privacy and are committed to protecting personally identifiable information you may provide us through the Website. We have adopted this privacy policy ("Privacy Policy") to explain what information may be collected on our Website, how we use this information, and under what circumstances we may disclose the information to third parties. This Privacy Policy applies only to information we collect through the Website and does not apply to our collection of information from other sources. To protect your personal information, we take reasonable precautions and follow industry best practices to make sure your data is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

This Privacy Policy, together with the Terms and Conditions posted on our Website, set forth the general rules and policies governing your use of our Website. Depending on your activities when visiting our Website, you may be required to agree to additional terms and conditions.

Website Visitors:
When you visit our website, Larktale collects non-personally-identifying information that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. When you purchase something from our store, as part of the buying and selling process, we collect the personal information you give us such as your name, address and email address.

Larktale’s purpose in collecting non-personally identifying information is to better understand how Larktale’s visitors use its website. From time to time, Larktale may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.

Larktale only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below.

Gathering of Personally-Identifying Information:
Certain visitors to Larktale’s website choose to interact with Larktale in ways that require Larktale to gather personally-identifying information. The amount and type of information that Larktale gathers depends on the nature of the interaction.

Security:
The security of your Personal Information is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security.

Links To External Sites:
Our website and/or blog may contain links to external sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy and terms and conditions of every site you visit. We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites, products or services.

Advertising:
We use remarketing services to advertise on third party websites to reach previous visitors to our site. This advertisement could appear on your social media channels, the Google search results page, or a site within the Google Display Network. Third-party vendors, including Google and Meta, use cookies and embedded pixels to serve ads based on someone’s past visits. Of course, any data collected will be used in accordance with our own privacy policy, Google’s privacy policy, and Meta's privacy policy. You can set preferences for how these channels advertise to you by using the Preferences pages of these sites, and if you want to you can opt out of interest-based advertising entirely by cookie settings or permanently using a browser plugin.

Protection of Certain Personally-Identifying Information:
Larktale discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Larktale’s behalf or to provide services available at Larktale’s website, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Larktale’s website, you consent to the transfer of such information to them. 

Larktale will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Larktale discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Larktale believes in good faith that disclosure is reasonably necessary to protect the property or rights of Larktale, third parties or the public at large.

If you are a registered user of http://www.larktale.com and have supplied your email address, Larktale may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Larktale and our products. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. 

Larktale takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying information.

Email marketing (if applicable):
With your permission, we may send you emails from time to time about our company, new product launches and other updates related to Larktale. You must opt in to receive this type of communication from us and you may opt out at any time. Once opted out, we will no longer contact your with marketing emails.

Aggregated Statistics:
Larktale may collect statistics about the behavior of visitors to its website. Larktale may display this information publicly or provide it to others. However, Larktale does not disclose your personally-identifying information.

Affiliate Disclosure:
This site may use affiliate links and may earn a commission from certain links. This does not affect your purchases or the price you may pay.

Cookies:
To enrich and perfect your online experience, Larktale uses "Cookies", similar technologies and services provided by others to display personalized content, appropriate advertising and store your preferences on your computer.A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. 

Larktale uses cookies to help Larktale identify and track visitors, their usage of http://www.larktale.com, and their website access preferences. Larktale visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Larktale’s websites, with the drawback that certain features of Larktale’s websites may not function properly without the aid of cookies. By continuing to navigate our website without changing your cookie settings, you hereby acknowledge and agree to Larktale's use of cookies.

E-commerce:
Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products to you. Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.

If you choose a direct payment gateway to complete your purchase, then Shopify stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.

Third-party service providers on Shopify, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies so you can understand the manner in which your personal information will be handled by these providers.

In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or Larktale. So if you elect to proceed with a transaction that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

Business Transfers:
If Larktale, or substantially all of its assets, were acquired, or in the unlikely event that Larktale goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Larktale may continue to use your personal information as set forth in this policy.

Privacy Policy Changes:
Larktale may change its Privacy Policy from time to time, and at Larktale’s sole discretion. Larktale encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.